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Monday, 7 March 2011

The customer isn't always right...

I can’t help but smile when I hear that customers still believe the age old saying ‘the customer is always right’ is gospel! While we are at it, lets scrap the ‘customer is king (or queen)’ from our vocabulary as well!


Apologies…I’m being facetious. There is obviously some truth behind both saying however I think the customer needs to be reigned in a bit before they start getting away with petty crimes. (Note: I use the word crimes loosely)


I also want to speculate that I am by no means bringing everyone down for the sake of a bad bunch…I refer to just a handful of people (they know who they are!!!)


Apparently the saying originated in Oxford Street’s department store, Selfridges in 1909. It was designed to convince customers that they got good service at this company and also to convince employees to demonstrate good service…seems reasonable although in reality it’s total rubbish. 


Here’s why:
Firstly, it’s not great for staff moral…conflict between staff and customers is never pleasant. Secondly, it can give abrasive customers an unfair advantage...aka, bullying. Thirdly, it can result in worse customer service. There is also the scenario where certain customers are bad for business…more customers isn’t necessarily better for business. A great quote from the guys at Innocent Smoothies who once said “I’d rather have a hole in my team, than an asshole” I believe you can apply this to customers as well. Lastly and most importantly, sometimes customers are just plain wrong!


My biggest pet hate is when somebody orders something of the menu, eats it (every last bit of it!) and THEN complains about it…WRONG WRONG WRONG!!! 


I happen to love what I do and will do anything within my ability to make a guest’s experience a memorable one, whether it be in a restaurant I work in or in the comfort of my own home. All I ask is that you (the customer) work with me as well. If we stick together I promise things will be much more enjoyable. 


Truth be told, the customer is usually right however they just don’t know how to complain.

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